Civitan Media Productions is a boutique design firm, focusing on special needs employment. They seek to offer “humanitarian design,” catering to small businesses, nonprofits, and social issues that deserve to have a visual voice. When they were connected with Paul Sim and Solar-Breeze NX, the designers were excited to take on a project that tackles an environmental issue.
“Immediately we recognized they had a unique product, and they needed to treat this new robot as such. This is why we proceeded with creating a new product logo, seamlessly matching the current brand identity, while allowing the new robot to pop,” states Michael Steinle, Lead Graphic Designer with Civitan Media. The uniquely designed robot addresses concerns plaguing pool owners- the large costs of running pool pumps, the high amounts of energy consumption, and never being clean when you need them to be.
Solar-Breeze NX has shown great success in the first weekend of its’ launch. “Watching the numbers increase almost exponentially Monday morning was so exciting, to know that this success was due to our design abilities, our email campaigning, and strategic social posting,” says Lynn Childress, Junior Social Media-ist. The Kickstarter campaign saw immense support in the first few hours, with a backer a minute. Paul Sim, CEO of SPT told the team of Civitan Media Productions “You guys can make a living at this. You’ve given me the best work day I’ve had in a very long time.”
Civitan Media Productions has proven very effective at design- they’ve recently overhauled local business AguaSAC, creating complete new identities and a new web presence, visible at www.aguasac.com.
SPT is still in the early stages of their Solar-Breeze NX Kickstarter, which means you have time to review the work of these impressive designers at https://goo.gl/lOV5YA